Interpretation potential of mass media metaphor
نویسندگان
چکیده
The article is devoted to the analysis of interpretation possibilities mass media metaphor. aim work identify semantic spheres that beget a metaphor in modern language Ukrainian media. This demonstrates mechanism production: components new meaning, metaphorical and structure transference. problems associated with metaphors are considered. cognitive process creating investigated units represents types designed simplify perceiving complex material. In 2000-2020 wave productivity was marked by terms natural sciences during timeframe research. As result analysis, political economic discourses were investigated, taking into account semantic, cognitive-pragmatic approaches. On basis this material, main trends development revealed interpretative evaluative potential determined.
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ژورنال
عنوان ژورنال: Revista Amazonia Investiga
سال: 2021
ISSN: ['2322-6307']
DOI: https://doi.org/10.34069/ai/2021.42.06.6